Why run the sales race if you just use discounts?

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You’ve seen the olympic runner on social media that was in first place of a marathon and starts boasting at the last second and is over taken by another runner that stayed focused until it was over.

That’s got to be tough. You trained all those days, months, years and then you also have to relive it over and over online.

It’s hard to understand the impact that has on that person if it hasn’t happened to you or someone that you know. I’m sure they become the laughing stock of their friends at every event.

But you do probably know a sales person in your circle of friends that did an amazing job carrying a deal all the way to the end only for it to be crushed by a manager or director of sales needing to close deals this month or quarter.

The buyer isn’t ready to buy this month but your boss wants you to throw a big discount out there to reel it in faster.

Yeah we all know this scenario. It pushes the buyer away and they stop taking your calls and it erodes their respect for you and they buy from someone else.

So what can be done about needing to put urgency in the buyer?

Yes times are tough and we all need deals to close quicker. And prospects are harder to come by in niche markets. But don’t stress!

There is something you can do about it. I’m talking about dealing with your discount reliance, to put it softly. It’s really discount abuse and it puts you in second place!

BOOK ME AND LET’S REVIEW THIS TOPIC. And no I have no discounts lol. But the first 15 minutes is free to meet.

WATCH THIS 3 MINUTE VIDEO ON THE SAME TOPIC!

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