What is the #1 reason that Sales Directors struggle before trying the PTV Method™?

#1 problem for a Sales Director is… DISCOUNT OVERUSE.

Yes you too help to create abysmal pipelines by overusing discounts=> causing your AEs to rely on savings to close=> your team isn’t developing pain detecting skills!

Don’t hesitate, get the PTV Method today to cure all of your team’s woes! I just got off a call with ZoomInfo today and the first day they tried closing me with 35% off. You know I know what I’m talking about based on this paragraph right here!)

cloudsalescoach.com on stage at info sec

Hear From a Director

What is better than this real customer testimonial?

“We loved working with Jonathan and initially booked four days of PTV METHOD coaching for everyone in the org, BDR, AEs, SEs, Marketing Director and Sales/Ops Director. With the PTV METHOD, we closed our largest deal ever of $4 Million, less than 4 months later!”s Engineer means I have a lot of knowledge on the product. Jonathan helped me focus on the customer need versus blindly sharing features on a deep dive. With the PTV Method™ I’m now able to move customers along more efficiently in the pipeline”

Nick Eastby of Centracomm
Nick E.

Director of Operations, Centracomm

What are the top 5 reasons that Sales Directors struggle before trying the PTV Method™?

  1. Inaccurate Sales Forecasting & Discount overuse:
    • The Pain: The sales team consistently misses forecasts, making it difficult for the Director of Sales to provide reliable projections to upper management. This leads to strained relationships with other departments, poor resource allocation, and an inability to make data-driven decisions that often leads to discount overuse to close deals.
    • Why PTV Helps: The PTV Method emphasizes qualifying prospects based on the urgency and severity of their pain. This leads to a higher percentage of deals closing, and closing within predicted timelines, thus improving forecasting accuracy.
  2. Low Team Morale and High Turnover:
    • The Pain: Sales reps are frustrated by ineffective sales tactics, leading to low win rates and a feeling of being set up to fail. This results in high turnover, increased hiring and training costs, and a loss of valuable sales talent.
    • Why PTV Helps: The PTV Method provides a framework for ethical and effective selling, increasing sales rep confidence and success rates. This creates a more positive and supportive sales environment, improving morale and reducing turnover.
  3. Difficulty in Scaling Sales Effectively:
    • The Pain: The Director of Sales struggles to implement a scalable sales process. There’s inconsistency in how sales reps approach prospects, and it’s hard to identify best practices and replicate success.
    • Why PTV Helps: The PTV Method provides a clear, repeatable, and trainable framework for the entire sales team. This enables the Director of Sales to implement a consistent sales process, onboard new reps quickly, and scale the sales organization efficiently.
  4. Ineffective Sales Coaching:
    • The Pain: The Director of Sales struggles to coach sales reps effectively. They may focus on generic sales tactics or metrics without addressing the underlying reasons for individual rep performance issues.
    • Why PTV Helps: The PTV Method provides a framework for targeted coaching. By analyzing how reps are (or are not) uncovering and addressing customer pain, the Director of Sales can provide specific and actionable feedback, leading to improved rep performance.
  5. Lack of Alignment with Other Departments:
    • The Pain: The sales team operates in a silo, leading to friction and miscommunication with marketing, finance, and customer success. This results in inefficiencies, lost opportunities, and a lack of overall organizational synergy.
    • Why PTV Helps: The PTV Method promotes cross-functional collaboration by emphasizing the importance of sharing information about customer pain points across departments. This creates a more unified and customer-centric approach to business.

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